2026 OKRs

Company and department objectives with mid-year status. This mirrors the leadership offsite. In the real build it can pull live from the source of truth.

Company

Company objectives

At risk

O1Launch the open, AI-driven marketplace. PleiOS in internal testing; production deploy slipped to Q3.

O2Achieve marketplace objectives. 626K registered, organizer beta live; user and player growth tracking behind plan.

O3Achieve financial objectives. Data room ready, cap table and Carta closed, margins ~32%; raise in flight.

Departments

Operations · Elizabeth

At risk

O1Make Plei fundable and capital-efficient. Raise the round, clean data room, reporting ≤10 days, 12mo+ runway.

O2Scalable, compliant operating infrastructure. Marketplace ops, Magic/Plei separation, −50% manual work.

O3Accountability and cadence. Company OKR and WBR cadence, spend within ±10%, incentive frameworks.

Growth & Partnerships · Alan

On track

O1Scale an engaged player database. 500K+ new registered, 100K monthly active players.

O2Diversified revenue at healthy margins. Stretch to $5M revenue, ~50% gross margin, at least one anchor partner.

O3National brand credibility. Fortune 500 press and brand visibility around the summer.

Product

At risk

O1Reach product-market fit with the marketplace. 100% organizer supply on PleiOS, weekly games 2,150 → 3,300.

O2Personalized, AI-driven app. Activation 24 → 38%, cancellation 52 → 40%, weekly return 45 → 60%.

O3Empower teams. Orbit 70% weekly, dashboards for every department, data-informed decisions.

Engineering · Brayan

At risk

O1Foundations for an open, AI marketplace. Ship PleiOS, APDEX ≥ 0.90, 99.9% crash-free, clean data pipelines.

O2World-class, AI-powered team. Throughput +25%, carryover < 20%, deploys 0.16 → 3 per week.

Magic · Internal Marketplace

At risk

O1Drive profitable growth. Revenue $8.6M → $10.7M, gross margin 29.5 → 30%.

O2Marketplace quality and efficiency. Revenue and GP per game up, fill rate up, refunds down.

O3Regional and supply. GP within ±5% of baseline, resolve downgrades ≤ 60 days, last-minute cancels −30%.